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ECONOMISING CULTURE: On The (Digital) Culture Industry

Edited by Geoff Cox, Joasia Krysa & Anya Lewin
Published by Autonomedia
CC 2004 (all texts released under a Creative Commons License)
ISBN 1-57027-168-2
Paper perfectbound, 210x148 mm
256 pages

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The interaction between culture and economy was famously explored by Theodor Adorno and Max Horkheimer by the term 'Kulturindustrie' (The Culture Industry) to describe the production of mass culture and power relations between capitalist producers and mass consumers. Their account is a bleak one, but one that appears to hold continuing relevance, despite being written in 1944. Today, the pervasiveness of network technologies has contributed to the further erosion of the rigid boundaries between high art, mass culture and the economy, resulting in new kinds of cultural production charged with contradictions. On the one hand, the culture industry appears to allow for resistant strategies using digital technologies, but on the other it operates in the service of capital in ever more complex ways. This publication, the first in the series, uses the concept of the culture industry as a point of departure, and tests its currency under new conditions.


Introduction to The (Digital) Culture Industry

Geoff Cox, Joasia Krysa & Anya Lewin

The Flexible Personality: For a New Cultural Critique

Brian Holmes


The Yes Men

The Mood of Networking Culture

Jeremy Valentine

An Economy of Love

Marysia Lewandowska & Neil Cummings

Globalica: Communism, Culture and the Commodity

Esther Leslie


Carbon Defense League & Conglomco Media Conglomeration

Trip the Loop, Make your Switch, Consume the Net

Julian Priest & James Stevens

Society in Ad-hoc Mode: Decentralised, Self-Organising, Mobile

Armin Medosch


Raqs Media Collective

Flexible Colonisation

Marina Grzinic

Lowtech Music For Hightech People

Gameboyzz Orchestra

Homework: The Extension of The Culture Industry

Mirko Tobias Schäfer

The President@whitehouse.gov Shooter

Margarete Jahrmann

On Warfare and Representation

Jordan Crandall

The Spectacle: Global and Particular

Adam J. Chmielewski

Notes on Contributors

Produced in association with i-DAT, University of Plymouth.